KAZEY JOURNAL

Internet users can judge a website in less than a blink of an eye from their first visit. An impression does have a huge impact on the livelihood of any web prescence.

In just a brief one-twentieth of a second-less than than half the time it takes to blink-people make aesthetic judgements that influence the rest of their experience with a website. The study was published by Canadian Researchers in the latest issue of the Behaviour and Informational Technology Journal.

The author said the findings had powerful implications in the field of website design and I do totally agree.

Opinion:

How well a website is designed plays an important role on the traffic which is directly related to the impression it generates at first sight. It does not necessarily have any relation to how rich the content is, or what it has to offer. Getting someone to revisit a site more than once or even going into the extent of bookmarking it, is a necessity and thus presents itself as a critical aspect in ensuring regular visits to a website.

So Need ideas in designing your website?
A website is like your online shop, your virtual interactive portfolio. For web design tool, it is important to determine your target audience and then design for speed, quality, and impact.

Speed

Keep the graphics to the minimum. Remember graphics don’t entice customers to pay up, the content does. The rule of graphics is use only where necessary.

Quality

A customer cannot see you or touch your product or service. He can only see what is presented to him visually on the website. Your product or service has to make an impact as to be able to make purchase it. Quality here matters a lot. Nothing but the best is the rule when it comes to quality.

Impact

The rule of website usability is that your website has just 20 seconds. You either make an impact on your customer or you don’t in these 20 seconds. To make an impact on your customer you need to get the right mix of graphics, colors, content and layout.

Impact of Content

Content is king, it is said. It either converts a visitor into your customer or it doesn’t. Content can make or break a website. The power of the written word has been witnessed many a time. Products have become success stories, resumes transformed into high profile jobs, a 10-cent brochure into millions of dollars just because of the right word. Content should always be professionally managed by people who understand how it will impact your customers.

Impact of Colors

Pink is so feminine, ouch! Cute and light.

Blue defines power and professionalism. It’s also for space and networking.

Red is associated with love, passion, warning, excitement and action.

Green is for money, nature, animals, health, healing, life and harmony. Maybe thats why I use green besides the spice of patriotism.

Grey is associated with neutrality. A sense of being reserved.

A site that presents the best tools in one page is at Web Developer’s Handbook.